Macklemore Releases ‘Heroes’ Featuring DJ Premier
On January 20th, solo rap artist Macklemore released his latest single with a music video to accompany it for his single Heroes featuring DJ Premier fans have waited for, although he is originally from Kent, WA the old school NY rap style and essence is evident with this release. The video was shot in NYC on the streets and on the MTA subway to bring together the vibe you feel when listening to it. As a native NYer myself, I loved every moment of the video and the song itself.
Multi-platinum and GRAMMY® award winning artist Macklemore has made history with a combination of commercial success, critical acclaim, and international appeal, with a total of 13.2 BILLION COMBINED STREAMS to date, Macklemore is one of the most successful independent artists of the 21st century. ‘GEMINI’, Macklemore’s first solo effort in 12 years, was released in 2017 and debuted at #2 on the Billboard Top 200 chart and #1 on the charts for Rap, R&B/Hip-Hop, and Independent Albums, featuring Platinum-certified singles, “Glorious" (featuring Skylar Grey), “Good Old Days” (featuring Kesha), and “Marmalade” (featuring Lil Yachty). ‘GEMINI’ followed two releases with producer Ryan Lewis: the multiple-GRAMMY award winning and multi-platinum album, ‘The Heist’ (which spawned two #1 singles, the Diamond-certified “Thrift Shop” and “Can’t Hold Us” and 2016 release “This Unruly Mess I’ve Made”, which featured the Platinum-certified single "Downtown". Collectively Macklemore’s music videos have been viewed over 5 BILLION times and he is one of only two rappers to have a Diamond-certified single (“Thrift Shop”). A lifelong Seattle resident, Macklemore has always believed in using his platform, resources, and creative pursuits to have an impact on racial and social justice issues. Macklemore is a co-founder of The Residency, a hip hop and youth development program that has become one of the preeminent opportunities for young aspiring artists in the region. Drawing on his personal battles with drugs and alcohol, Macklemore has consistently used his art and platform to raise awareness around issues of addiction and recovery. In 2016 he was featured in an MTV special with President Obama about the opioid epidemic in America and was the first non-administration official ever to participate in the Presidential Weekly Address. In 2021, Macklemore launched Bogey Boys, a golf and lifestyle clothing brand that has gained quick momentum and made waves in the golf and fashion worlds. He is a co-owner of the Seattle Sounders, of Major League Soccer and Seattle Kraken, of National Hockey League. He currently serves on the board of directors for MusiCares, The Residency and The Underground Museum in LA.